Industry Analysis
Industry Analysis Summary
Our industry analysis is tailored to provide senior executives with a summary of the complexity and particularities of a particular industry. As part of our industry analysis offering our research analysts investigate about the economic, political and remaining factors that impact and shape a particular industry. Very often Porter's five forces framework is used to structure the results of our industry analysis along the core dimensions of:
- Bargaining Power of Suppliers
- Bargaining Power of Customers
- Threat of new entrants
- Threat of substitute products
- Competitive Rivalry within the industry
Our industry analysis offering is often part of our market analysis offering but also frequently conducted on a standalone basis to get a better understanding of the current and expected future state of a particular industry.
Industry Analysis Purpose
Companies are faced with changes in the market forces which require to rethink the current business model in order to protect its profit zone. Industry analysis provides a structured framework to analyze the micro-environment of a particular company and can serve as the basis to define a powerful business strategy. While industry analysis can provide a structured framework to assess overall attractiveness of a particular industry, also company-specific capabilities and assets need to be taken into consideration when developing a business strategy and profit potential.
Industry Analysis Scope
Our experienced research team has conducted powerful industry analysis across more than 100 industries. We are very experienced in structuring a meaningful industry analysis, identifying and gathering the required data and analyzing the input to produce a meaningful output. Our analyst team can assist you with conducting industry analysis across any industry on a global basis.
Contact us today to learn more about our industry analysis approach and how The Market Researchers can support you with dedicated industry analysis support.
