Strategy Research
Strategy Research Scope
Strategy departments and senior executives use our strategy research services as a basis for decision making. Our strategy research can either focus on a very narrow or specific research topic (e.g., how do we get access to the newspaper distribution market in China?) or else be more broad in nature (e.g., which Asian markets from a growth and size perspective would be best for entering with our product offering?
Our team has the capabilities and experience to conduct highly customized strategy research and support you and your team in making the right decisions. We can analyze both macro and micro environments delivering actionable output suitable to base strategic decisions on.
A typical strategy research project includes the following elements:
- Market size assessment
- Market growth drivers and dynamics
- Key market players and individual service offerings
- Cost structure of competitors
- Market segmentation and segment specific dynamics
- Key distribution channels
- Customer trends and preferences
- Market profitability and dynamics
- Key success factors
Strategy Research Support
Our specialized strategy research team can assist you to conduct highly customized research as a basis for strategic decision making. We do not pursue a "one size fits all" approach but tailor the focus of our analyses to our client's individual requirements. Our strategy research is based on available public and proprietary information and can be enriched by primary research elements such as expert interviews or competitive intelligence.
Strategy Research Contact
In order to learn more about our strategy research offering, contact us today and talk to one of our experienced account directors. Our team is highly specialized in conducting strategy research assignments.
